Asian male beauty

Will the West ever follow suit? Updated 28th January South Korean men lead the world's male beauty market. South Korean men have long embraced beauty products deemed unmarketable to their Western counterparts. Photographers capture the rise of South Korea's 'loner' culture. Additionally, about three quarters of South Korean men undertake a beauty or grooming treatment from salon hair treatments to at-home facials at least once a week, according to a recent survey by GlobalData.
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Asian man-nerisms: New opportunities in male grooming

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Flowerboys and the appeal of 'soft masculinity' in South Korea - BBC News

Chanel is entering the male beauty category with a make-up range for men, breaking down gendered beauty barriers. Set to launch in South Korea, premium cosmetics brand Chanel Beauty is tapping into the growing male beauty market with a line solely dedicated to men. The inaugural collection capitalises on the era of male beauty. Although the concept of male make-up is not new, debuting in the lucrative Asian beauty market will allow the brand to trial these products among clued-up consumers before tackling the West. We use cookies to give you the best personal experience on our website.
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Chanel to Launch Make-Up Collection for Men

Male grooming refers to the activity where men invest time into their own fashion and beauty. The concept of male grooming has become increasingly visible in popular culture. The history of male grooming dates back to the ancient Egypt civilization. Scholars consider the discovery of copper razors and oil on the skin as the origin of "grooming.
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Steve Harvey has a unique knack for embarrassing gaffes. In this past, these flubs have mostly generated there-he-goes-again laughter. And the reaction rapidly expanded beyond the internet. Some of the names and faces have changed, but the commonalities are clear: Almost all of these men are tall, shirtless, and have the muscles of a Greek god training for the Iron Man triathlon. Not anymore, anyway.
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